Client: "The ONE" cafe — Services: Visual identity, Packagings
Year: 2023 — Brand design: UTOMA, Mykhailo Sharan
"The One" Café. Exceptional coffee, delicious treats, and cozy vibes. Located in the heart of the city, we invite you to indulge in a moment of relaxation and delight.
PROBLEMS:
"The One" faces several challenges in establishing a strong brand identity and maximizing its potential. The current lack of a cohesive visual identity and packaging design hinders the café ability to stand out in a competitive market.Without a distinctive brand presence, "The One" struggles to attract new customers and build lasting connections with its existing clientele.
SOLUTION:
To address the company’s challenges, The One invested in creating a visually compelling brand identity and packaging design that captures the essence of its unique offerings and resonates with its target audience.
"The One" faces several challenges in establishing a strong brand identity and maximizing its potential. The current lack of a cohesive visual identity and packaging design hinders the café ability to stand out in a competitive market.Without a distinctive brand presence, "The One" struggles to attract new customers and build lasting connections with its existing clientele.
SOLUTION:
To address the company’s challenges, The One invested in creating a visually compelling brand identity and packaging design that captures the essence of its unique offerings and resonates with its target audience.